Probation Period: 6 Months
Job Overview:
We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.
Primary Responsibilities:
⚪ Develop and execute global SEO strategies to improve organic visibility, traffic, and conversions across multiple regions and languages.
⚪ Expand keyword targeting by identifying high-intent keywords the site isn’t ranking for and creating dedicated content/pages to capture them.
⚪ Conduct on-page, technical, and off-page SEO audits, implementing optimizations for better rankings.
⚪ Manage paid search (PPC) and SEO alignment, ensuring maximum ROI by tracking, analyzing, and optimizing campaigns.
⚪ Optimize landing pages, meta tags, and content for search engine marketing (SEM) and user intent.
⚪ Perform ongoing keyword research, expansion, and optimization using tools like SEMrush, Ahrefs, and Google Keyword Planner.
⚪ Analyze competitor backlinks and SEO strategies, implementing improvements to outperform them.
⚪ Develop and execute a link-building strategy, focusing on high-authority and niche-relevant backlinks.
⚪ Lead tech content team to align with SEO with business objectives.
⚪ Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
⚪ Manage outsourced content and backlink tasks, ensuring quality and compliance with SEO best practices.
⚪ Any Additional Task assigned by the seniors (if needed).
Key Requirements:
⚪ Minimum Bachelor’s degree in any discipline.
⚪ A minimum of 3–5 years of hands-on experience, preferably in global/international SEO or the technology/Finance (Forex) industry.
⚪ Proficiency in SEO tools: SEMrush, Ahrefs, Google Search Console (GSC), GA4, and keyword research tools.
⚪ Experience in managing content teams or outsourced writers for SEO-driven content.
⚪ Analytical mindset with the ability to interpret data, track KPIs, and adjust strategies accordingly.
⚪ Knowledge of the Forex/Financial niche will be an added advantage.
⚪ Resourceful and flexible in a dynamic, fast-paced environment
⚪ Attention to detail and commitment to high-quality work
Why Join Us:
⚪ Excellent working environment
⚪ Fully subsidized lunch
⚪ Unlimited tea/coffee
⚪ Chill Break
⚪ Evening snacks
⚪ Monthly corporate outings & retreats
⚪ Annual Refreshment Tour
⚪ Indoor game facilities (Foosball, PS4, Basketball, Table tennis, etc)
⚪ Separate Muslim Prayer Room
⚪ Leave Encashment
⚪ Maternity and paternity leaves